UofL Online Storytelling Team Strikes Gold!
The story of Rachel McClain, first graduate of UofL’s Healthcare Leadership competency-based education (CBE) program, won first place in the national CBExchange Digital Storytelling contest. The video was produced by UofL Online marketing team led by Laura Dorman, marketing manager, in partnership with VideoBred Production, and with the contribution of Dr. Lee Bewley, BS OLL – Healthcare Leadership, CBE program director.
The Competency-Based Education Network (C-BEN) is a group formed of colleges and universities working together to address shared challenges to designing, developing and scaling competency-based degree programs across the United States. C-BEN brings together educators and staff who work in competency-based education and witness the transformative and innovative nature of CBE on a daily basis. Many have seen first-hand the ways CBE impacts students’ lives—enabling them to fulfill lifetime goals and pursue new opportunities.
To help others see the power of CBE, C-BEN issued a call to share these success stories. The CBExchange Digital Storytelling contest evaluated short digital stories combining video, photography, music, animation, etc., that focused on the impact of CBE on students’ journey and opportunity for higher achievements. Winning first place, Rachel’s story stood out as the most powerful and well-presented.
Her success story also launched the “What’s Your Why?” video testimonial series, created by the UofL Online marketing team. This series aims to share inspirational student and faculty stories with potential UofL Online students, the online learners community-at-large, employers and beyond.
Read more about Rachel’s journey at uofl.me/cbengold.